Save it to a Highlight
Add the series to a Highlight so new followers can see what's coming.
Free Tool
Instagram Countdown Story Maker
Count down to a launch, sale or event with a ready-made series of Story images, one for each day, or make a single event card. Pick your colours or a photo and download.
Choose the event date to download your images.
How It Works
A countdown in three steps
Add your event
Type the event name and pick the date. Add a time and a place if you like.
Choose a style
Pick a style and a colour, gradient or photo for the background.
Download and post
Download the whole series as a ZIP and post one image to your Story each day.
About
Why post a countdown on Instagram?
A countdown builds excitement before a launch, a sale, a wedding or an event, and reminds followers to come back. Posting one Story a day keeps you in their Stories for the whole week, and the matching design shows it's one campaign. Instagram's countdown sticker is great for reminders; these images add your own design and work in Stories, posts and other apps too.
Add the countdown sticker
Put Instagram's countdown sticker on the last image so followers can turn on a reminder.
Keep it readable
Use a dark photo or a strong colour behind light text so the date is easy to read on a phone.
FAQ
Countdown story FAQ
Enter your event name and date, choose how many days to count down and a style, then download the series. Post one image each day, ending with Today.
Every image is 1080 × 1920 px, the size of an Instagram Story, with the text kept away from the top and bottom edges.
Yes. Choose Use a photo and it fills the background, slightly darkened so the text stays readable. The photo never leaves your device.
Yes, completely free, with no watermark and no sign-up.
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